To celebrate the opening of their newest property, the W Paris Opéra, W Hotels brought in the best of young European artistic talent to interpret the spirit of their city.
However, not all of the installations are visible to the naked eye. Guests checking in to Suite 112 at the hotel are in for a special surprise that can only be seen with UV light. French artist Zevs, brought his trademark vision to the hotel with new work that is once again exploring not what is seen, but what is left to the imagination.
For the Suite 112 installation, Zevs worked with invisible ink that he created in a laboratory in New York City, mimicking the special red pigment used by police at crime scenes.
A man dressed as a CSI expert shone a UV light slowly over the walls to reveal patterned Louis Vuitton wallpaper with Zevs' signature dripping logos. "With the idea to place logos into a crime scene, I think simply the idea is to continue to investigate the territory of this fashion victim project I did last year," he says, referring to a Sao Paolo Fashion Week event in which a naked model was "murdered" by a Louis Vuitton logo and Zevs outlined her body on the street in chalk.
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